Business Planning

Forecasting, Budgets and Strategic Planning:

• Prepare an initial long term (5-years) and annual budget model for circulation planning, revenue and expenses, including additional scenarios to evaluate circulation profitability options. 
• Update and maintain circulation model for targeted circulation level, production, revenue and expense tracking versus budget. 
• Recommend strategic direction including source mix, testing and pricing. 
• We will provide general industry and category-specific information (base-line comparisons) as available through our participation in industry functions and through our role as a multi-title circulation service company.